Why UI? The Business Benefits of Great Design

Document created by developerrelations on Aug 9, 2013Last modified by developerrelations on Aug 9, 2013
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Session Description

Think design is just another pretty (inter)face? Go beyond the fonts and chrome to learn the real secret...great design is great for business! See how excellent design can help with tangible gains in improved productivity, increased sales and higher ROI. Learn subtle advantages to things like brand-building, credibility and customer loyalty. Discover how good design benefits developers, and see how to incorporate it into marketing, communications and development strategies. We'll review several design case studies that made a massive impact to an existing product. We'll peek at design tricks from other industries that establish value, re-attract past customers and reduce time-to-market.

Products & Technologies
  • FileMaker Pro
  • FileMaker Go
  • Web Browsers
What You Will Learn
  • How great design can distinguish your solutions, engage your users & improve your business
  • How amazing software designs are important to the user...AND the developer
  • Design cases within the FileMaker community with stunning productivity & ROI results
  • Revealing design secrets used in other industries...that we can adopt in our solutions