The new FM17 user licensing model is great for 5 or more users, as it allows to add per user one at a time, thus keeping the "cost per user" fairly constant without nasty spikes like it had when in tiers of 5.
But what about very small businesses? The Little Fish**. The ones who are new, have limited initial budgets and are currently fumbling along with excel for database tasks.
The current pricing model could be a real turn off to these small companies (or non-profits) - for of course as well as paying for their FileMaker licence, they probably will have to pay a developer too.
Under the current package the "cost per user" works out like this ( based on UK FMS 5 users package @ £720 ex VAT)
For 1 user - £60 per month + VAT
For 2 user - £30 per month + VAT
For 3 user - £20 per month + VAT
For 4 user - £15 per month + VAT
For 5 user - £12 per month + VAT
Make a 1 - 4 user package that has perhaps up to £15 - £20 per user cost.
It needs to be transferrable to AWS - as this is probably the best case scenario for small business, so they do not have the cost and hassle of setting up a server. A small extra monthly charge for AWS web hosting is probably preferable to the outlay and maintenance of an on-premise server.
**Little fish grow into Big Fish ( if they do not get eaten )